Jeremy Murphy is founder, president and CEO of 360bespoke, an all-purpose media agency that provides PR, marketing, branding, content development and interactive strategies for global talents and brands in the luxury space. Previously, Murphy spent 14 years at CBS where he served many roles as a Vice President, most notably as a company spokesperson, speech writer and editor in chief.
At 360bespoke, which he launched in 2016, Murphy has achieved national media placements for his clients, including in Vanity Fair, New York Times, Wall Street Journal and Town & Country, among other outlets. He has distinguished the firm as a destination for first class clientele, including celebrity violinist/ fashion muse Charlie Siem, internationally renowned opera star Iestyn Davies, French fashion brand Vicomte-A, UK skin care brand Heaven, by Deborah Mitchell; photographer Patrick Demarchelier, and several other clients in the arts/ luxury/ fashion/ beauty space. He was profiled in both New York Lifestyles and Resident magazine.
Murphy’s achieved industry recognition at CBS, where he created, managed and edited its glossy entertainment/ luxury magazine Watch, which redefined the model and perception of custom publishing. Under Murphy’s direction, Watch became a mass-interest consumer magazine with readership of 1 million and advertising revenues of $40 million. As its editor chief he built one of the most respected mastheads in publishing, recruiting top editorial talents like world-famous fashion photographer Patrick Demarchelier and Kate Betts, the youngest editor-in-chief in Harper’s Bazaar history, as contributors. While there, he also infused the magazine’s pages with elegant and timeless features and photo shoots, including recreations of French Impressionist paintings with CBS talents in Paris, homages to Christian Dior and Babe Paley, and a cover shoot with actress Julianna Margulies by Demarchelier at the Hotel dup in the Cote d’Azur. The strategy successfully transitioned Watch from merely a publication to a brand that encompassed all media, from print and television to online, video and social media. The pivot to luxury editorial helped attract brands such as Tom Ford, YSL, Giorgio Armani, Dior, Givenchy, Salvatore Ferragamo, Valentino, Hugo Boss, Four Seasons, Ritz-Carlton and Peninsula hotels as advertisers.
In 2014, Murphy collaborated with internationally-renowned violinist and fashion muse Charlie Siem to write the virtuoso's first musical composition for the magazine. Murphy used Siem’s composition as a theme-song for the magazine’s digital editorial platforms and marketing and sales campaigns. The project was hailed by The New York Times as a new model in media; the first print brand to create an original “soundtrack” to transform its brand into a leader into interactive marketing. Murphy also helped produce a documentary for the Pop network. In addition, the executive launched CBS Interactive’s CNET magazine, a quarterly print magazine featuring the online brand’s reviews, features, product previews and personalities. Murphy served as General Manager of the publication, helping build a readership of 1 million across the country and newsstand placement throughout the country.
Before CBS, Murphy worked as a reporter at Mediaweek, where he covered the nation’s top 50 markets. He began as a feature writer with Knight Ridder newspapers.
Throughout his career Murphy has distinguished himself a true bon vivant and aficionado of travel and luxury, having served an writer/editor for Simply the Best in Palm Beach as well as contributor to New York Lifestyles, the Champagne for Breakfast online platform (https://www.champagneforbreakfastblog.com/home/murphys-law-top-10-hotels-in-the-world), the Ritz-Carlton magazine and as the jet-setting adventurer Fritz van der Flagen.
My definition of heaven is … A full night’s sleep in La Premier on Air France.
One thing I never leave home without … Twenty chargers for all my stupid gadgets.
First thing I do in the morning is … Watch “Morning Joe” on MSNBC.
Favorite travel accessory … A quilted Chanel passport holder. Tres chic!
My personal style is … Classic.
Favorite designer is … Tom Ford.
What I wore today ... An Hermes hoodie I found on The Real Real (shhh!)
Favorite musician ... Charlie Siem
Ski or après ski? Apres ski, with a scotch by the fireplace.
Favorite scent and the memory it triggers ... Amber, it reminds me of the Hotel Plaza Athenee in Paris, which is my all time favorite hotel.
Favorite drink … Macallan on the rocks with a splash of water.
Favorite destination … London. I’ve been 25 times and can never get enough. I love the vibe of the city, the history, its tradition and how cosmopolitan it has become over the last decade. My “home” when I go is the Mandarin Oriental Hyde Park, where I’ve been staying for years. I also love to get a drink at Claridges, a hot towel shave at the Bourdan Dunhill house, pasta at Ciccone’s in Mayfair and pizza inside Harrod’s. Finally, I’m a member of a private club called 5 Hertford Street, and I love hiding out there on a cold rainy day.
The best meal I’ve ever had … A three course meal — spaghetti, foie gras and mini burgers — a L’Atelier Joel Rubochon in Paris -- on the Left Bank. A strong second is the "BB" Burger at Bar Boulud inside the Mandarin Oriental Hyde Park London. Beef, wine-braised short ribs, foie gras, horse radish sauce ... whoever came up with that is a mad genius!
When I go to a five star hotel, the first thing(s) I do is … Check out the view, charge my gadgets, turn on BBC World and jump on the bed. I have my routines. I also like wearing cashmere slippers around the room.
Personal motto … Pay it forward.
Last book I read … I've re-read Cathie Black's "Basic Black" biography/ career advice memoir. She is such an accomplished executive, and she shares really great anecdotes about her rise up the career ladder, as well as tips on succeeding. Cathie is the head of the 360bespoke Advisory Board, which is an incredible honor.
My favorite movie quote … Miranda Priestly: “Find me that piece of paper I had in my hand yesterday.”
Best thing to do on a rainy Saturday night … Binge watching. I just finished a series called “The First” on Hulu and watched all eight episodes in one sitting.
I most often dream about ... sitting on a beach chair at the Hotel du Cap in Cap d'Antibes and feeling the sun on my toes as I sip a steady stream of Diet Coke.
My guiltiest guilty pleasure is …A stiff cocktail at Jacques, the bar/lounge inside the Lowell hotel.