Matt Sheldon, Chief Operating Officer at 360bespoke, is a highly experienced public relations professional with nearly 20 years in the business. After graduating from the University of Wisconsin, Madison with a B.A. in communications and Brooklyn Law School with a J.D., he went on to start as an associate and was promoted to Director of Communications for the prestigious law firm of Newman, Fitch, Altheim & Meyers. From there, he transitioned into full time public relations where he worked as an account executive on a team representing a diverse group of corporate clients at Edelman. As he continued to gain valuable experience in the world of marketing and communications, he transitioned into more of a business strategy role and accepted a position as the Director of Business Relations at AMW Public Relations. There, he helped the firm grow by leveraging his existing and new business relationships which saw the company experience a major increase in revenue. Matt went on to accept a position as Senior Vice President at TSA Public Relations where he was responsible for overseeing a number of major corporate and governmental clients. Finally, after nearly 18 years in the business, Matt decided to launch his own firm, Precision Public Relations, which handled a wide array of clients’ PR needs, as well as being retained to work with outside communications firms on specific client projects and events.


Over his years of experience, Matt has enjoyed great successes and represented a diverse group of clients such as celebrity athletes NFL legend Jim Brown and Mike Tyson, fashion brand DKNY, governmental clients the FDNY, the PBA and Congresswoman Carolyn Maloney, hotel chain Holiday Inn and real estate brokerage Douglas Elliman, in addition to other well known companies and brands in the corporate, banking, hospitality, construction, tech and real estate industries.


Matt is a lifelong New Yorker, having grown up on Manhattan’s Upper East Side where he attended the prestigious Allen Stevenson School and Dwight High School. He is an avid sports fan which led him to become a boxing promoter, where he produced the Black Tie Boxing Series for ESPN with shows being held at Cipriani Wall Street. He has also been a significant fundraiser for various charitable organizations and political campaigns on a local and national level. Through his endeavors, he has had the pleasure of personally meeting with six sitting and former U.S. Presidents.


He is excited to be coming on board with Jeremy Murphy  and the experienced team of PR, communications and marketing professionals he has so diligently recruited for 360 Bespoke.


My definition of heaven is... Creating fresh tracks during the first run on the mountain after a heavy night’s snowfall

One thing I never leave home without...Business cards


First thing I read in the morning is … NY Post App, need my gossip and quick reads before I can hit the hard news


Favorite travel accessory …My wireless over-ear headphones and JBL speaker. Need my music on the go


My personal style is … Minimalist


Favorite designer is …Kiton Napoli


Ski or après ski? … Why choose? Shot of Schnapps halfway down the run


Favorite scent and the memory it triggers … Anything cooking with onion and garlic, reminds me of my time living in Italy


Favorite drink … A good single malt scotch, one ice cube


The best meal I’ve ever had …Mom’s Thanksgiving dinners. Nothing comes close to good home cooking, but the Skybox at Daniel comes in a distant second. 


When I go to a five star hotel, the first thing(s) I do is … Hit the bar. The first drink is essential after a long trip. 


Personal motto  … Be kind


Last book I read …The Future is History: How Totalitarianism Reclaimed Russia by Masha Gessen


My favorite movie quote  … “I’m going to make him an offer he can’t refuse” (The Godfather)


Best thing to do on a rainy Saturday night … Go out and hit the town. A little water never killed anyone and and the masses will all stay home!


My guiltiest guilty pleasure is … Bottomless brunch. It’s basically an excuse to drink before noon